BSoul: Beautiful without makeup!

Not all women are capable and able to apply makeup. Not because they can’t afford buying one but in most cases, having a sensitive skin is the culprit. Albeit, I am one of those that I’d rather go out without makeup on than be back home with breakout after washing them off of my face. Gee… the downside of wanting to look better in the outside appearance. That’s why, when I received an invite for a beauty product launch, I was excited and at the same time curious to know more about it. What stands out for me to say yes was… (drum rolls) … it is organic!

BSoul founder Martina Bindi flew to the Philippines herself to launch the brand in Manila last July 12, 2018 at the Ballroom 1, Conrad Manila. Martina is a skin expert for more than a decade focusing on advanced facial and body techniques applied to aesthetics, her motivation comes from her personal experience, after having spent 13 years facing skin problems herself. It's Martina's success story that fuels the BSoul tagline:

"Beautiful without makeup—every woman's dream." 

Hmmm… seems like I heard yesses! And knowing that this product was a labor of love and through thorough studies, I believe that ingredients used were carefully selected and it was cautiously formulated in order to provide the best skincare for everyone. With that, skincare is increasingly letting go of elaborateness to incorporate simple, no-fuss, lasting beauty solutions. With the help of health and beauty company Linea Organica, BSoul, a natural skincare line that aims to reinvigorate the skin by activating its correct function, hailing from Tuscany, Italy, this luxury makeup line uses bio-compatible and eco-friendly ingredients to solve the root causes of skin problems, avoiding damage recurrence and the frustrating lifespan of skincare effects that never last. I am proud to announce and share that it is now available in Manila, Philippines.

BSoul skincare products (can't wait to try the hydra-milk cleanser and hydra moisturizing cream, stay tuned for the review!)

Today, BSoul products are distributed in the Philippines, Singapore, Malaysia, Italy and the rest of Europe, with treatments and products that rid the skin of bacteria and restores the skin back to its fresh, natural state.  And if you want a quick visible result, there are treatments available at Linea Organica that uses BSoul skincare products namely:

during the launch there's a treatment demo and result were surprisingly visible after

• HYDRA Facial Hydrating Treatment - reduces transepidermal water loss (TEWL) to make sure skin is smooth, soft, hydrated and light.


• HYDRA Clear Basic Anti-Acne Treatment - a decongestant acne treatment that removes skin toxins, making redness disappear.


• HYDRA Clear Brightening Anti-Acne - recommended for fragile skin, this treatment reduces redness, inflammation and strengthens the skin's defense against free radicals.


• HYDRA Uniform Anti-Dark Spot Treatment - using BSoul's Hydra Ultra-Bright Concentrated Serum, this treatment lightens dark spots and evens out skin tone.


• HYDRA Redness Sensitive Skin Treatment - for skin that looks lighter, hydrated and bright, this treatment builds defense mechanisms against oxidative stress.


• HYDRA Lift Lifting Anti-Aging - a treatment that awakens cell metabolism, restores hydrated skin and highly improves anabolic and metabolic mechanisms to flush out toxins from the skin.


• HYDRA Lift Firming Anti-Aging - this treatment slows down skin aging caused by sun exposure.


• HYDRA Double Chin Anti-Double Chin Treatment - this treatment drains water retention and fats under the chin area with the use of special draining techniques that keep the chin's V-shape.


• HYDRA Double Chin Duo Anti-Double Chin + Lifting - the Anti-Double Chin treatment bundles with a lifting treatment, offering a 2-in-1 deal.


• HYDRA Detox - this treatment is a special draining technique to reduce water retention and eliminate toxins from the lymphatic system, reducing the superficial appearance of cellulite.


• HYDRA Slim - a post Hydra Detox procedure, this treatment targets specific fat deposits throughout the body.


• HYDRA Sculpt - this treatment addresses lactic acid build up, as they are broken down through the use of special techniques such as lymphatic drainage and soft tissue manipulation.


• HYDRA Tone - a non-invasive firming treatment to improve the appearance of specific fat-dense body parts.

Martina talks about her skin problem experience during the launch and how to fix it by applying solution to the root cause and not just fixing the symptoms.

your allies to achieve the beautiful you without makeup!

 getting beauty tips from the experts. Tip: Apply skincare products like you are massaging your face to let the skin absorbs it. Take time, do not rush and apply it heartily and religiously. Consistency is the key.

BSoul is a brand under Linea Organica, a company committed to distributing organic and natural beauty products and treatments all over the world. Follow BSoul and Linea Organica at @lineaorganicaph on Facebook, Instagram and Twitter or via the hashtags #GoOrganicWithLineaOrganica, #PleasurableBeauty and #LineaOrganicaExperience. Visit BSoul and Linea Organica at the 2nd floor of S Maison in Pasay or at Ayala Vertis in Quezon City.

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Xoxo, Aylin

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