SM City Manila Celebrates the #SMManilaJeanology

Thursday, July 25, 2013

SM Supermalls celebrates the month of July with Jeans and SM City Manila dubbed it with the hashtag #SMManilaJeanology. The invasion of jeans is clearly being seen at all SM Supermalls. In line with this, SM City Manila conducted a talk on what to do with your old ugly looking jeans with #SMManilaJeansAmbassador Shai Lagarde, a stylist, youth speaker, producer, writer, to name a few also has a fashion blog that caters her passion for Fashion, serves as a style inspiration to many – Love Chic! 

SM City Manila Celebrates the #SMManilaJeanology

I’ve learned so much on this event especially on (Do-It-Yourself) DIY-ing my no-more-use jeans that most of us already throw it away to the bin or keep it on our closet for a long time. I admit I’m guilty of that especially when I already found myself not good on it; I look at my jeans as faded and out of trend or it is already lapsed its shelf life (Ha-ha, thinking of using it for years)! Oh well, I love jeans. It is part of my everyday life as I found comfort wearing it on my daily living deals. That’s why most of OOTD posted were having jeans on.

SM City Manila Celebrates the #SMManilaJeanology

Meanwhile, this event was attended of Fashion Technology students of TUP and the stage decorated by beautiful DIY jeans at the background were from iAcademy talented students. To make this event more interactive, audience were also invited to participate on DIY challenge prepared by Shai. Creativity and having the wildest imagination should be your friends on doing this thing. Well, a bit resourceful is also part of it, like mixing of available resources found in our laundry area such as bleach, Clorox, dye or anything that would eliminate or add colour on our stuff depending on our preference.

By DIY, it will turn your no-life clothes from fad to fab! Your old faded jeans could be look more punk and stylish by adding some accents like putting beautiful pattern cloth at the back pocket or in the linings of front pocket or by ripping/cutting it more and spray some bleaching solution (1/4 bleach with ¾ water mixed in a container). You can also turn your pants into sexy shorts.

As a fashion icon, Shai also gives some tips on how to looks classy and stylish, adding accessories, incorporating blazers, wearing high heels or just by wearing simple whites with colourful nail polish could do wonders on every outfit.

SM City Manila Celebrates the #SMManilaJeanology

To add a little fun and excitement to all shoppers like me, SM City Manila in cooperation of Levi’s, Jag, Candies, Tribal, and Lee Pipes and among other participating outlet is giving you away 30% discount on every jeans purchased by just trading your old jeans. So, hurry now! You still have ‘til end of month (July) to avail and enjoy this awesome promo. 

SM City Manila Celebrates the #SMManilaJeanology

For more information and promo updates, kindly like/follow/add SM City Manila on the following accounts – Instagram, Facebook & Twitter.


Hugs & Kisses,

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